Established in 2008, as a luxe resort label, synonymous with custom prints, interesting detailing and directional cuts, Suboo is now a multidimensional brand with seasonal collections of Resort and Swimwear.

Growing from a handful of directional boutiques Suboo has gained a dedicated following and support of retailers across Australia, US, Europe, the Middle East and Asia.  Endorsements from premium department stores and online stores such as Selfridges, Moda Operandi, Intermix, Neiman Marcus, Shopbop, Revolve, David Jones and Saks, has cemented the brand as a Resort & Swimwear mainstay.

The brands feminine wearability has gained a following that includes Miranda Kerr, Rosie Huntington-Whitley, Gigi Hadid, Kendall Jenner and international influencers such as Natasha Oakley, Margaret Zhang and Natalie Off Duty.